Once again, a 'like' controversy has followed Indian cricket icon Virat Kohli, and social media is refusing to keep calm. In 2025, Kohli had mistakenly liked a photo of Indian model/influencer Avneet ...

As Large Language Models (LLMs) expand their context windows to process massive documents and intricate conversations, they encounter a brutal hardware reality known as the "Key-Value (KV) cache ...

If it feels like social platforms suddenly “get” you more than they used to, you’re not imagining it! In 2026, feeds aren’t only reacting to what you click anymore. They’re predicting what you ...

Young people with fewer financial resources, especially boys, are the most exposed to advertising about how to make easy money. So confirms a pioneering study by Pompeu Fabra University (UPF), which ...

Social media algorithms shape what users see, influencing emotions, perceptions, and mental well-being in ways that often go unnoticed. This article examines how these automated systems can amplify ...

As the world races to build artificial superintelligence, one maverick bioengineer is testing how much unprogrammed intelligence may already be lurking in our simplest algorithms to determine whether ...

What’s happened? Instagram is testing a new feature that gives users more control over the type of content they see on the platform. Why is this important? Instagram’s algorithm plays a major role in ...

Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price. Unhappy with their meager profits, they meet one night in a ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...