Meta’s AI connectors let advertisers generate campaign reports and create or edit ads, ad sets and campaigns using natural ...

Meta debuted its first major large language model, Muse Spark, spearheaded by chief AI officer Alexandr Wang, who leads Meta Superintelligence Labs.

Meta has also updated Facebook views and business discovery feature, where metrics on the Insights endpoint have been ...

Meta's stock price prediction drops to 0.1% despite strong earnings from tech giants. Meta reaching $740 by April 27, 2026 at ...

New tools allow advertisers to create, manage and analyse campaigns through external AI platforms without requiring API setup ...

Meta Platforms announced two updates to its advertising-measurement offerings Wednesday -- an AI-assisted upgrade to the Meta Pixel and a one-click setup path for the Conversions API. The changes are ...

CAPI, but make it easy. Conversion APIs have become standard issue for the big ad platforms. The idea is to shift conversion tracking from the browser to the server so it’s less exposed to browser and ...

Meta is in the midst of one of the most aggressive AI buildouts of all the megacaps. In recent weeks, the Facebook and ...

Meta’s Q1 call sounded like an AI and hardware pitch, but under the hood it's still all about squeezing more money out of its ...

Powered by Meta’s MCP server and CLI, the connectors enable access to campaign data, reporting, audience insights, and ...

Meta on Wednesday announced Spark, the first AI model in the Muse family that it says represents “a ground-up overhaul of our AI efforts.” ...

Meta reports that Muse Spark achieves its reasoning capabilities using over an order of magnitude less compute than Llama 4 Maverick, its previous mid-size flagship.