The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Lego integrates electronics with sensors, light, and sound generators into building bricks. To start, these Smart Bricks will ...

Darth Vader’s TIE Fighter is a 473-piece set with a smart Darth Vader Minifigure, one Smart Brick and one Smart Tag, priced ...

The Smart Play system as a whole is going to make its debut in the Lego Star Wars theme, with—obviously—an X-Wing set and a ...

LEGO has once again redefined the landscape of children's play with its groundbreaking launch of smart bricks at CES 2026. This innovative technology promises to enhance the creative experience by ...

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and ...

The centerpiece of LEGO's latest offering is the 2x4 smart brick, embedded with intricate code and sensors. This brick can be reused across different sets and characters, providing immense versatility ...

Danish toy-maker LEGO has hit the technology focused CES this year, announcing their new Smart Play platform, an interactive ...

In the heart of Des Moines, where the prairie meets possibility, sits a treasure trove that makes bargain hunters’ hearts beat faster than a caffeinated squirrel – the Salvation Army Family Store & ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.