A common question I see asked in the SEO/SEM forums is why don't the analytics in Google Webmaster Tools, where it says click throughs and the metrics in terms of traffic to your site in Google ...

Monitoring website traffic is crucial to knowing the interaction of your audience with the content, spotting the areas where ...

Google’s Martin Splitt discussed Google products and why they don’t get a break core web vitals scoring. Just like other third party web add-ons, Google’s products can negatively affect core web ...

Google is discontinuing Universal Analytics, its legacy web analytics platform. This is the final shift in the transition to Google Analytics 4 (GA4). Why it matters. Businesses that relied on ...

A free service from Google that captures a website's statistics. JavaScript code is embedded within each Web page, and when the page is rendered, the details of that request are sent to Google's ...

Google released an update to its Search Console that is slowly being rolled out to webmasters. Here's what you'll find inside Google started its spring cleaning a little early this year in the form of ...

20 years is a long time, especially in internet days and that is how old the original Google Webmaster Guidelines are. Google has done a major refresh of those Webmaster Guidelines today, and with ...

Welcome to April, the real April, not April 1st, and with that, I have the monthly Google webmaster report for you all. This is a big one, so get comfy and start reading. We had the product reviews ...