By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

A customer relationship management (CRM) database is a resource that contains all customer data that all departments within an organization can access. These data include customer information, sales ...

PRESSADVANTAGE – Rocket CRM today announced the expansion of its marketing automation capabilities, designed to help organizations simplify customer engagement workflows, coordinate cross-channel ...

Rocket CRM today announced enhancements to its marketing automation system within its customer relationship management (CRM) platform. The updates introduce new workflow options, deeper data ...

The global customer relationship management (CRM) market was projected to be valued at $63.91 billion in 2022, and it will continue to grow in size, number and adoption. Yet not many are convinced ...

Microsoft is preparing to launch a new version of its Dynamics CRM (customer relationship management) software that will include improved mobile applications and integrations with Yammer, Skype and ...

So much has changed in marketing since Professor Philip Kotler wrote Marketing Management, the most widely used marketing textbook in the world. I had the pleasure over the years to speak at ...

Software giant Oracle has created Oracle Mobile Sales Assistant for Oracle CRM on-demand customers. Oracle Mobile Sales Assistant is an application designed to aid users in collaborating with ...