LinkedIn is rolling out a suite of new video advertising tools aimed at helping B2B marketers grab attention. Here’s what’s new. First Impression Ads. This full-screen vertical video format lets ...
Viewers aren’t just watching streaming content anymore; they’re living in it. And while they’re streaming, they’re telling us ...
YouTube has become a critical platform for brands to reach their audience. Understanding YouTube’s three key ad formats – in-stream, in-feed, and Shorts – is essential to creating campaigns that ...
Improvements to Nextdoor Ads Manager continue to position Nextdoor as an indispensable platform to reach hyper local audiences at scale with maximized efficiency Improvements made to Nextdoor Ads ...
YouTube unveiled a raft of new updates to its advertising tools including the opportunity for online audiences to buy products immediately after they are exposed to an ad, as consumers’ ...
Appealing to brands’ better streaming senses, AOL is rolling out five new linear premium video ad formats. The new formats are available to run across AOL On, which now houses north of a million ...
At its core, shoppable video is any video ad that enables a consumer to take a purchase-related action, whether locating a ...
Pinterest attracts users who want inspiration and solutions, not passive browsing. The platform now reaches 600 million monthly active users, many of whom arrive with clear intent to research, plan, ...
AdPlayer.Pro, a global provider of digital video advertising technologies, has enriched its video ad format suite with the performance-driven Interstitial Video Ads 2.0. According to the company’s ...
Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...
New research conducted by IPG Mediabrands Magna and IPG Media Lab units with Twitter finds that mixing video advertising formats yields better results. While that may not be much of a surprise, given ...
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