Determining whether to use augmented reality (AR) is a complex decision for any business. Factors such as development costs, finding appropriate use cases, and maintaining the technology have ...

Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

For brands tired of shoppers seeing their products as static offerings on store shelves, augmented reality has become a tempting marketing tool. Research suggests that these phone-based visual ...

The UK's Surespan builds roof hatch and floor access covers for infrastructure projects. It used a new security model and AR headsets to enable real-time communication on remote projects. This article ...

Artificial intelligence-powered photographic inspections, 3D-printed tools and augmented-reality training headsets are part of Ford Motor Co.'s strategy to improve vehicle quality, something that has ...

This article explores how technology empowers small fashion businesses to achieve sustainability. It discusses 3D printing, ...

What is augmented reality used for? Augmented reality can be used for a lot of different purposes. You can enrich daily activities or innovate your services as an entrepreneur. Augmented reality, or ...

Reality is changing. The views drivers and passengers have as a car is driven down the road is being enhanced by technology. Augmented reality (AR) overlays digital information, either via glasses or ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...