Over the past three months, a growing number of universities have added or dropped entire sports programs on the eve of dramatic changes coming to college athletics under the $2.8 billion NCAA ...

With major college sports programs collectively generating billions in revenue each year, private investors are looking to get a piece of the action. It's a question CNBC set out to answer after ...

The Cougars and the Utes made CNBC's ranking of the 75 most valuable college athletic programs in the country.

Professional and amateur sports play an important role in our society, as many people enjoy being with friends, family, and fans during exciting, engaging, and compelling events. Sports broadcasters ...

The Kentucky Wildcats are certainly one of the biggest brand names in all of college athletics. Obviously, the basketball ...