Since 1971, interest in the use of decompositional multiattribute preference models in marketing has been increasing. The applications have varied in terms of the type of data used, behavior predicted ...

Each estimation method is based on finding parameter estimates that minimize a badness-of-fit function that measures the difference between the observed sample covariance matrix and the predicted ...

A brief description of the methods used by the SYSLIN procedure follows. For more information on these methods, see the references at the end of this chapter. There are two fundamental methods of ...