Mini-dramas are proving popular on vertical streaming apps, according to The Washington Post. Fans are flocking to Drama Box or ReelShort (which are beating out major apps like Netflix in user growth!

China’s fast-growing vertical micro-drama industry—smartphone-native series with one- to two-minute episodes designed for vertical viewing—has become a cultural phenomenon. In 2023, the sector ...

During his remarks at the forum, iQIYI Founder and CEO Yu GONG reiterated that iQIYI will continue to enhance the aesthetics and value of mini and short drama content, making full use of artificial ...