Too many companies launch new products or services without a process for deeply understanding what their customers truly need. They make assumptions, rely on limited feedback, or develop ideas based ...

The ability to solve complex problems effectively has become a defining factor for success. Yet, despite the abundance of tools and methodologies available, I've noticed organizations often struggle ...

Sariki Abungwo, Founder/CEO of Blesatech. Helping small business owners to start and grow their businesses by leveraging marketing systems. A leader’s journey is marked by their ability to identify ...