The content recommendation algorithm that powers the online short video platform TikTok has once again come under the spotlight after the app's Chinese owner ByteDance signed binding agreements to ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

But the real question is: connected to what? Parker Woodroof, Ph.D., a social media expert and associate professor of marketing at the Collat School of Business at the University of Alabama at ...

A generation growing up with algorithmic feeds is not suffering “brain damage,” but their attention, emotions and habits are being shaped in powerful ways. For many families, the first smartphone or ...

Social media algorithms are complex sets of rules and calculations used by social media platforms to prioritize content in users’ feeds. They are like the invisible puppeteers behind the scenes, ...

Business owners are scaling their social media presence faster than ever by using AI-powered video tools to create faceless shorts that post automatically across TikTok, Instagram Reels, and YouTube ...