Direct mail provides a great way to connect with your customers. Whether you’re looking to send postcards to make local neighbors aware of your new business or letters to all existing customers ...

You probably receive one every day - a personal invitation, exclusive sale, time-sensitive offer, catalog, flyer or a “welcome to the neighborhood” greeting. These mailers find you at your house, in ...

CHANHASSEN, Minn., April 4, 2017 /PRNewswire/ -- IWCO Direct, a leading provider of data-driven direct marketing solutions, announced it has been ranked as the number one direct mail service provider ...

If you’re looking for a way to generate more sales leads and improve your marketing mix, direct mail marketing should be a serious consideration. Although digital marketing initiatives, like ...

A survey from Mail Print found that 70 percent of people who received direct mail from a business they stopped engaging with encouraged their relationship with them. Do you have customers who for one ...

In today's digital age, it's easy to feel disconnected from the world around us. With our inboxes overflowing and social media feeds bursting with content, it's refreshing to receive something ...

Innovators don’t come to their plants in the morning saying to themselves, “Today, I’m going to innovate.” That’s not what innovation is about. It’s more a reflex than a behavior — a continuous state ...

NORTH TEXAS (CBSDFW.COM) — Countless local businesses have felt the ripple effects from the COVID-19 crisis — retail stores have seen plummeting sales, restaurants have limited service and hair salons ...

Remember that great marketing plan you had for 2020? Yeah, me too. The coronavirus crisis means that all of our carefully made plans are out the window. But you can still salvage your direct mail plan ...

Reports of direct mail’s death have been greatly exaggerated. While it’s true that the amount of direct mail marketing has decreased over time, this is primarily because the United States has ...