Quality score. Two words that strike fear in the hearts of paid search professionals everywhere. OK, not really. But quality score can be a confusing metric that sparks debate. Some practitioners ...

Quality data is the cornerstone of good business decisions. To ensure your data is high quality, it must first be measured. Organizations struggle to maintain good data quality, especially as ...

Quality score is one of the few constants in PPC marketing. It is a score calculated by Google and Microsoft alongside your bid to determine your ad rank. Yet, the factors of quality score and how ...

San Francisco-based Amplitude, the product analytics player that helps companies study consumer behavior to make necessary optimizations and drive better returns, today expanded its core platform with ...

BOSTON, Oct. 15, 2025 (GLOBE NEWSWIRE) -- Ataccama, the AI-powered data trust company, today announced a native integration with Atlan, bringing Ataccama’s automated data quality intelligence directly ...